updraft-pp

Updraft — Privacy Policy

Last updated: 22 September 2026

Updraft is a single-player puzzle game. It has no accounts, no sign-in, no leaderboard server and no backend of ours of any kind. Everything the game remembers about you is stored on your own device.

This document describes what the app actually does, written against the source code rather than from a template. Where it says “we”, that means the developer of Updraft.


1. Data we collect ourselves

None. We operate no servers and receive nothing from the app.

Updraft saves your progress locally using the operating system’s own key/value store (Android SharedPreferences, via Unity PlayerPrefs). That data never leaves your device unless you deliberately share it (see section 3). It is:

What Stored as
Your three best scores updraft.score.0/1/2, updraft.combo.*
Profile level and XP updraft.xp, updraft.runs
Chosen colour palette and trail updraft.skin.palette, updraft.skin.trail
Daily challenge record and streak updraft.daily.*
Today’s goals and their progress updraft.missions.*
Achievements earned updraft.ach.*
Lifetime stats (rows cleared, biggest clear, biggest combo) updraft.stat.*
Difficulty-matching history (rows and shots of recent runs) updraft.skill.*
An interrupted run, so it survives the app being closed updraft.run
Your settings: sound, music, vibration, high contrast, language updraft.muted, updraft.music.muted, updraft.haptics, updraft.colorblind, updraft.lang
Whether you have finished the tutorial updraft.tutorial.done

None of this identifies you. There is no name, no email address, no phone number, no contacts access, no camera access, no microphone access and no location permission in the app.

To delete all of it: uninstall Updraft, or go to Android Settings → Apps → Updraft → Storage → Clear data. There is nothing held anywhere else to delete.


2. Advertising (Google AdMob)

Updraft shows full-screen ads: one optional ad you can choose to watch to continue a run, and an occasional ad between runs. Ads are served by Google AdMob through the Google Mobile Ads SDK.

We do not receive any of this data. It goes to Google. Per Google’s own disclosure for the Google Mobile Ads SDK, the SDK automatically collects:

All of it is encrypted in transit using TLS. Google’s own privacy policy governs what it does with that data: https://policies.google.com/privacy. You can review the partners Google works with at https://policies.google.com/technologies/partner-sites.

The app declares the com.google.android.gms.permission.AD_ID permission, which is what allows the advertising ID to be read.

Your choices


3. Sharing a score

Sharing is always something you start, never automatic.

Nothing is sent anywhere if you do not tap those buttons.


4. Analytics and crash reporting

There are none. Unity Analytics, Unity Cloud Diagnostics, crash reporting and performance reporting are all switched off in the project, and no third-party analytics or attribution SDK is present in the app.

The only network traffic Updraft generates is the ad requests described in section 2 and the share actions you start yourself in section 3.


5. Children

Updraft is not directed to children. It is intended for a general audience aged 13 and over and is not enrolled in Google Play’s Designed for Families programme. We do not knowingly collect any data from children, and — as section 1 says — we do not collect any data from anyone.


6. Changes to this policy

If this policy changes, the date at the top changes with it. Material changes will be noted in the app’s release notes on Google Play.


7. Contact

Questions about this policy or about Updraft:

[your contact email]


Updraft is an independent game. It is not affiliated with, endorsed by, or connected to The Tetris Company or any of its products.